## The Invisible Spam Box
Sales teams often evaluate their "Reply Rate" completely ignoring the root denominator. If you send 150,000 emails and get exactly zero replies, the Sales VP incorrectly assumes the email copywriting is bad. In reality, modern Google anti-spam algorithms analyzed your lack of proper DMARC authentication and silently routed 98% of your emails to the promotional or spam folder.
### FAQ
**Q: How do you fix cold email deliverability?**
A: Stop blasting 10,000 emails a day from "
[email protected]". Buy 20 alternate 'burner' domains (e.g. yourcompanyapp.com, getyourcompany.com). Hook them to separate Google Workspaces. Slowly send fake conversational emails back and forth between them using warming software for 3 weeks before a single email is dispatched to a real prospect.